Projects

From idea to implementation

At ISTA, project management is not only a section of the program, it is a way of working, a founding element of our pedagogy. Thus we propose 2 key projects to the students. Like a defining theme throughout the curriculum, they give the students the opportunity to experiment and implement what they learn while at the same time playing various roles in the project.

The Virtual Entreprise

In this project, the students create from scratch a business concept inspired by the current market situation. It starts with a market study that will lead to a business idea, followed by a product or service development strategy. Technical solutions have then to be found, production requirements analysed before they can set up the sales strategy and marketing plan. This group project is documented in a written report and presented to a professional jury.

The Media Event

Every year, all the students work together on an event that gathers the media, local companies and authorities and some professionals and VIP's. This exercise gives the students a chance to apply their marketing and sales skills but also to awaken their sense of negotiation as the whole event is financed through sponsorship and fundraising. They define and manage their budget, handle all logistic and organisation issues. Team spirit is a key success factor, as are solidarity and accountability. There is also a lot of fun involved as they tend to play on stage whatever the theme of the year may be. This event cristalizes the celebration of the year end in a peak of energy that always leaves  vivid memories for our graduates and their guests. Media coverage is also very important and motivating at graduation time.

_{Pour ses 20 ans, l'ISTA a offert aux étudiants l'occasion d'organiser un événement médiatique unique. Ils ont ainsi proposé un colloque international sur les opportunités du développement durable pour le textile et orchestré, sous le titre évocateur « Il était une fois... », une soirée de gala exceptionnelle : de spectacles en animations, de défilé de lingerie en dîner de gala, jusqu'à la traditionnelle remise des diplômes.}